The multi-national pharmaceutical giant wanted to consolidate their online presence globally, and create consistency for their hundreds of corporate and brand websites.
I worked with Brighton based agency Graphite Digital to create a robust and scalable design system that could be used by multiple suppliers to create modern, clean and responsive websites.
Delivering a new global design system
The project involved working closely with the key stakeholders at Pfizer to define the creative strategy and the user experience that resulted in the new design system. I was involved in the following areas:
– Creative Strategy
– User Experience
– Prototyping and Wireframing
– Managing the design team/s
– Interaction Design
– UI Design
– Motion UI